PRINT PUBLICATION BY BERLIN SCHOOL OF CREATIVE LEADERSHIP

From: Creatives, To: Leaders

Christian was one of 26 selected alumnis from the Berlin School of Creative Leadership to be interviewed and featured in a their book about creativity & leadership.

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Press about ‘Pay with a Tweet’

Brand eins

Profile’ article about the founders behind ‘Pay with a Tweet’ in ‘Brand eins’ – one of Germany’s most respected print/online magazines for trends and stories in the field of society, business and economy.

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Press about ‘Project Muze’

GQ, Germany

With Google and Zalando, you become a fashion designer.
Google and Zalando have developed a new fashion platform that allows every user to create their own personal designer fashion. Project Muze is the name of the project, which can be operated via app or browser and allows up-and-coming creatives to let free their phantasy as they please – the system’s artificial intelligence takes care of the rest.

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Press about ‘Red Bull Air Race VR’

OFFICIAL GOOGLE BLOG / RED BULL

The Red Bull Air Race LIVE VR app uses real-time flight data directly from the pilot’s cockpit and re-creates the races in a 360° virtual reality experience. You can check out races that have already taken place, or join the action live during the upcoming Red Bull Air Race World Championship.

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Interview by the German advertising magazine ‘Page’

Page Magazine Interview

Christian was interviewed by the German design and advertising magazine ‘Page’ on the topic of Creative Leadership.

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Press about winning the Berlin School scholarship

Berlin School of Creative Leadership

City Marketing Scholarship Winner Announcement.

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Press about ‘Pay with a Tweet’

PSFK

Feature of ‘Pay with a Tweet’, introducing ‘Social Currency’ as a new category to the PSFK trend blog/magazine.

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Press about Red Bull’s ‘Breakpiece’

THINK WITH GOOGLE BLOG / RED BULL

Breakdancing goes virtual with Tilt Brush – Using Google’s VR painting tool Tilt Brush, breakdance artist Menno and graffiti artist Steak teamed up to create the first virtual artwork inspired by a b-boy’s breakdance style: The Breakpiece.

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Thought Leadership article on popular ad-blog

From Award-winning to World-changing Creativity

Razorfish Australia ECD Christian Behrendt on why there’s never been a better time for creatives to help change the world.

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Press about Christian becoming ECD at Razorfish, Australia

B&T Australia

Interview and ‘Profile’ article about Christians background and move over to Sydney from New York in order to take over the creative helm of Razorfish, Sydney.

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Press about Christian becoming ECD at Razorfish, Australia

Campaign Brief

Article about Christians appointment to become the Executive Creative Director, Lead Creative at Razorfish, Sydney.

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Press about Christian becoming ECD at Razorfish, Australia

The Drum

Article about Christians appointment to become the Executive Creative Director, Lead Creative at Razorfish, Sydney.

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Press about Adweek nomination.

Adweek, USA

Christian was voted as one of ‘The Top Creative Minds in Digital’ by Adweek/USA.

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Press about the ‘Track Me’ project.

MTV oMusic Awards

Article about our ‘Track Me’ project for the band ‘Riot in Paris’, Winner of the 2012 MTV oMusic Award in the category ‘Most Extreme Fan Outreach’.

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Book published by Miami Ad Schoo

Interview for the book ‘25 Years Miami Ad School’

For their 25 year anniversary, the Miami Ad School, the world’s most leading creative portfolio program, selected 25 from their alumnis to be interviewed and featured in their anniversary book.

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Press about the book Christian co-wrote.

Advertising Age

Article about the book ‘OhMyGodWhat’ and the social media currency Christian co-founded that helped make the book go viral and sell more than 300.000 copies via Amazon and Pay with a Tweet.

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Press about ‘Pay with a Tweet’

Techcrunch

TechCrunch listed ‘Pay with a Tweet’ as one of ‘10 business models that rocked 2010’.

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Press about the Adage nomination.

R/GA The Stage

Feature on the R/GA Stage about our Adage nomination as that years ‘Top Creative Minds in Digital’.

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Press about ‘Pay with a Tweet’

Internet Retailer

Indepth article about ‘Pay with a Tweet’ and the question ‘Will consumers pay with a tweet in the future?’

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PRESS ABOUT ‘PROJECT MUZE’

THINK WITH GOOGLE BLOG / ZALANDO

„Project Muze shows how exciting it is to merge fashion and code to radically empower users in the fashion world.“
Carsten Hendrich, VP Brand Marketing, Zalando SE

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